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Crosby Burns

Author Bio

Crosby Burns works with clients to advance positive, trust-building experiences across all levels of government. He is a former management consultant with McKinsey and public sector leader in Massachusetts.

Articles attributed to Crosby Burns

Improving government customer experience: Insights from rankings and research analysis

CX is having a moment in government. But many leaders don’t know where to start or what “good” looks like. New research from Qualtrics across all 50 states answers these and other questions. ...

By Crosby Burns

Featured Posts

X4 London 2024: The power of humanised intelligence

On June 6, 2024, 1,500 XM leaders arrived at London’s Barbican Centre for a day of inspirational keynotes, action-oriented breakouts from adidas, Hilton, Nestlé and more, and the latest, cutting-ed...

By Aaron Carpenter

Qualtrics named a Leader in Forrester Customer Journey Orchestration Platforms Wave

The Forrester WaveTM: Customer Journey Orchestration Platforms, Q2 2024 has been published, and we’re proud to reveal that Qualtrics has been named a Leader among top vendors in the CJO market! I...

By Qualtrics

Meet the industry leaders addressing rising expectations with XM

Great experiences are a competitive advantage in every industry. See how leaders in experience management are addressing specific needs for their customers and why they were selected as winners of the...

By Erica Evans

Must-read customer experience books for 2024

It’s that time again – we’ve published our 2024 reading (and listening) round-up for CX professionals looking to refresh their expertise and prime their thinking for the year ahead. Developin...

By Qualtrics